Based on a Yuki Ito hand-carved original, the Megabass PopMax ups the ante of the well-respected Pop-X with larger body and redesigned gill-system. Features unique gill system with six water intakes and water chamber, creating life-like bubbles and chugging-action. Four intakes channel water through gills and out to sides, creating unique splashing/chugging action on surface, while two additional intakes channel water into internal chamber and out below the PopMax, generating enticing bubbles and disturbance. System acts like a lip, utilizing water pressure to keep lure grounded. Can be worked as conventional popper or roll-walk dynamically combining elements of poppers and dog-walkers. When paused, water flows out of chamber causing PopMax to raise its head. Patented gill design with 6 water intakes, Tungsten balancer system, Roll-walk and pop action, Water chamber creates bubbles and disturbance, Acts like a lip to prevent skipping, Unique splashing/chugging action